Drake and Nike release the collaborative new collection NOCTA inspired by a nocturnal vibe centered around the street fashion scenes of Toronto, London, and Paris.
He affirms how this collaboration has become a full-circle moment for him after appreciating all of the legendary collections that have been previously released. He now has his shot at sharing his timeless pieces with the world.
“NOCTA is about creating something for people on the move. People who want functional, comfortable fits that are adaptable from one environment to the next,” Drake said in an official statement. “But as much as it’s about what we make, it’s also about a mindset: an unforgiving drive, a relentlessness. Characterized by the type who are on the road all day, all night — the grinders, the hard workers — trying to accomplish their goals and taking no short cuts.”
The collection is available on December 18th featuring tonal-colored puffer jackets and sweatsuits in both yellow or black, hoodies, fleece pants, crew socks, and more. Keep an eye on NOCTA’s website and on Nike for the official launch.
In other news, Better World Fragrance House supports Drake’s upcoming launch of a highly exclusive candle line with a Muskoka, Good Thoughts, Williamsburg Sleepover, Sweeter Tings, and the signature fragrance Carby Musk, which is meant to smell like the Certified Lover Boy rapper. Check out their website for news on when their candles will be restocked.