Ticketmaster announces plans to bring back fans into concert venues in a safe way with the creation of SmartEvent and possible health verification integrations.
Their website has released an updated version of their covid-approved regulations. It mentions that there is no official requirement mandating vaccines or testing but they are testing out different ways to make sure guests remain safe while attending concerts in 2021. The most important component of future events will be the entry. They are creating a plan for fans to link their digital ticket to their negative test results in order to keep the event entry process as simple as possible.
We know there’s been some incorrect information being reported around safety/entry requirements and want to ensure everyone has all the facts. To clarify, there is absolutely no requirement from Ticketmaster mandating vaccines/testing. Full details here: https://t.co/PxVjbcz0ao
— Ticketmaster (@Ticketmaster) November 13, 2020
Ticketmaster has introduced the benefits of integrating technologically safe ways people can attend events with the use of SmartEvent, which creates contactless opportunities such as social distanced seating, contactless entry, contactless box office, timed entry, and more.
Over 250 clients have already started using SmartEvent’s Social Distance Seating Tool to host or plan for events, including the NFL, MLS, and many universities.
It’s all a matter of trial and error to see how all of these contactless tools will work once concert venues open back up again but while Ticketmaster works out all these details, we’re excited for those doors to open again so we can enjoy our favorite shows once again.