ATHLETES CREATIVE TRAP™
Elevating and supporting the creative dimensions of professional athletes.
Virgil Abloh’s newest design “Project Geländewagen” features a total revamp of the original Mercedes Benz G-Class design.
The Off-White CEO, and Louis Vuitton artistic director’s focus for this series was to combine luxury with practicality.
But is this G-Wagon practical at all?
Hypebeast analyzes “Project Geländewagen” and all of its features.
Click here to check out Virgil’s design.
Sports cards have been having a renaissance of their own over the past year. With many bored at home throughout the pandemic, collectors of all ages found themselves rediscovering their love for trading cards. With that new interest has come higher prices, and Formula...
NFTs, also known as non fungible tokens, are all the hype recently. Top tier athletes like Tom Brady and Terrell Owens have begun their own NFT businesses. The NBA has launched their own NFT platform. Topps, the trading card company, is launching an NFT venture....
10-time All Star Carmelo Anthony is continuing his passion for storytelling. Last month, the future Hall of Famer announced his new production company Creative 7. Now, the NBA great is announcing his new memoir Where Tomorrows Aren’t Promised. In the announcement...